Monday, February 16, 2015

Celebrity Gifting!


I have finally taken the plunge and signed up to do a 'Celebrity Gifting'. I was accepted into a really cool group last year, called The Artisan Group. They work to promote small handcrafted sellers in Hollywood, by gifting products for use on TV shows by stylists and also through the gifting lounges at award ceremonies and through the press that are in attendance.

The group I am a member of is a juried group, so you apply and they either accept or reject based on your brand and product.
The group operates as a networking group also and some of the other sellers are super helpful with marketing tips, as well as other business information.
Then, they offer opportunities to 'gift' your product for use. Some might say "hang on, why would you gift your items?". Well, it's about exposure. There are so many sellers out there, so many talented artisans and this is just another way to reach people you might not otherwise, unless you know someone! It's also about a little bit of personal pride - that someone thought your creations were cool enough for TV!

So, the gifting I'm doing is for "Jane the Virgin" and of course, just because you send something, there is no guarantee they will use it. It just might not fit with the wardrobe, or the characters they are styling, but, it's a great opportunity!

Now, I need to figure out what to send! One tough thing about making one of a kind items is the difficulty in reproducing items that make it onto a TV show, so, I will just have to do the best I can on that front, but, again, that's also a beauty of not mass producing items either....

Super excited! I am so lucky to be able to do what I do! There is nothing better for the soul than creating something you love and then getting to share it with others.

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